Track links from Impact

LinkCentral setup

1. Enable and create a new LinkCentral goal.
2. Give it a name, for example “Impact conversion”
3. Set the conversion as Completes an action on an external site
4. Name the tracking parameter subId1. This means that LinkCentral will append subId1={click_id} to every outbound click.

Now, on the All Links page, go to your Impact links and assign them to the created goal.

Impact setup

There are two ways to set up Impact notifications: account-wide or per partner.

Account-wide

For most publishers with multiple brands, use one account-wide postback:

1. In Impact, go to Profile → Settings → Technical → Event Notifications
2. Under Action Life Cycle Events, select Edit
3. Set HTTP method to GET
4. Set the URL to your goal’s callback URL and append subId like this:
   {your LinkCentral callback URL}?subId1={SubId1}
5. Click Save

Impact will now automatically send notifications to LinkCentral.

Per brand

If you want partner-specific postbacks, do the following:

1. In Impact, go to Discover → My Brands, and select a brand
2. Click the More button (three dots) → Tracking Integration
3. Click the Add Postback button at the top
4. Set Action Tracker to Online Sale
5. Set HTTP method to GET
6. Set the URL to your goal’s callback URL and append subId like this:
   {your LinkCentral callback URL}?subId1={SubId1}
7. Click Save

You can now track your Impact links and conversions on the Insights page.

Notes

• Impact sends a notification when a transaction is recorded (there can be 15 minute delay)
• LinkCentral counts the conversion; it does not import commission amounts or transaction status from Impact
• If a sale is later reversed, LinkCentral does not remove the conversion automatically